Q For this discussion, start by considering Patricia's suggestions on what to focus on for the Marketing Campaign (below), then answer the questions on how you might begin to build relationships with these managers. • A plan for leveraging social media sites (e.g., which sites you plan to use, how you plan to use them, etc.). • Key areas of your stores that you want to highlight in the campaign (e.g., friendly service, low cost, great location, variety of selections, etc.). • What other types of media do you plan to use (e.g., print, radio, etc.)? Instructions: In your post, briefly explain your responses to the following: 1. What important things would you want to know about the other store managers before you communicate with them about the campaign? 2. What would be your first 2-3 steps in collaborating and building an effective relationship with the other 2 store managers? Explain why you selected these steps. 3. What would you do to begin building credibility and establishing trust with the other store managers?